This program enhances Business Analytical skills in decision making at the highest level of the organization. This program addresses a range of issues that are integral to business decisions through case studies, dynamic faculty presentations, and group discussions. With this program you will develop knowledge and competencies on various analytical tools and technologies to collect and analyze data for generating business intelligence and support different functional areas of organizations belonging to various industry domains. Business Analytics are used in industries like retail, financial services, manufacturing, healthcare, e-commerce, energy, social media, e-governance, telecom etc.


A Business Analyst works closely with stakeholders to identify goals, develop best practices for data collection, and analyze current processes to determine what can be improved to achieve their desired outcome.
We get the best industry professionals from across India to equip you on this. Firebird offers a Postgraduate Diploma Programme in Business Analytics in collaboration with Imarticus.
Firebird offers Postgraduate Programme in Business Analytics in collaboration with corporate partners. This programme is beneficial for the students and executives to up skill their knowledge and to be placed with a good package.
The course does not require any prerequisites and is well suited even for beginners. Students will learn the latest tools and skills that are essential to kick start a successful career in the field of business Analytics.


  • Focus on problem-solving and decision making using analytics across various functional areas of management in different domains.
  • To equip students with analytical tools and methodologies to solve business and social problems.
  • To define problems, use analytical tools and techniques to identify patterns, gain insights, develop business strategies and make better decisions.
  • Learn dashboard & storytelling using data and effective communication using analytics.


  • The program will enable the students to define problems, use analytical tools and techniques to identify patterns, gain insights, develop business strategies and make better decisions.
  • During the program the students will be given inputs in management disciplines and in-depth understanding of data science.
  • Students will acquire analytical mindset and understand methodologies that will facilitate innovative application of analytics across different functional areas of management.
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Programme Structure - Curriculum

  • Module 1 Business Analytics
  • Module 2 Excel
  • Module 3 SQL
  • Module 4 Statistics and Probability
  • Module 4 Introduction to Data Analytics
  • Module 5 Business Analytics with Excel
  • Module 6 Data visualisation with Tableau
  • Module 7 Data visualisation with Power BI
  • Module 8 Applications of Business Analytics
    • Customer and Retail Analytics.
    • Financial Analytics.
    • Supply Chain Analytics.
    • HR Analytics.
  • Capstone Projects
  • Career Prospects


  • Big Data Analyst.
  • Business Analyst.
  • Business Analyst Industry Expert.
  • Business Analyst Project Manager.
  • Business Intelligence Expert.
  • Consultant.
  • Data Analyst.
  • Data Analyst SAS Programmer.
  • Data Mining Expert.
  • Data Warehousing Expert.


  • LIVE interactions with Business leaders & Analytics experts
  • Integrated view of management and analytics.
  • Focus on problem solving and decision making using analytics across various functional areas of management in different domains.
  • Acquire analytics mindset to generate innovative solutions.
  • Career guidance and support through leading recruitment partners
  • To understand various elements of analytics: business context, technology and data science.
  • Understand the emergence of analytics as a competitive strategy.
  • Learn story telling using data and effective communication using analytics.
  • Learn various tools and techniques in analytics with business applications.
  • Learn to solve problems from different industries such as aerospace, banking and finance, healthcare, insurance,manufacturing, pharmaceutical, retail, services, software, sports, etc.


  • Students will be assessed based on their combined performance in the National level entrance exam, FIRM test, personal interview and in their academics.
  • The applicant will receive the call letter for the selection process which includes FIRM Exam (Aptitude and English Test) and a personal Interview.
  • The applicants are required to submit the document copies including their school, UG, Competitive exam score card and Identity proofs.
  • Applicants who are scoring a min of 50% in the selection process would be eligible for the next level in the admission process.

Programme highlights

  • Case-study based teaching to strengthen analytical and decision-making skills.
  • The library database on the LMS Platform
  • Placement support.
  • A unique offering in which the student is given the opportunity to interact with Industry Experts and thus benefit from their experience.
  • At the end of the programme, they would receive a PGDM degree from FIRM New Delhi and a certificate from Imarticus.
  • The programme would be delivered by the faculty from Industry Experts coming from across India..
  • Hands-on training on respective tools and technologies.
  • Simulation as a Capstone exercise using AIMA Bizlab- a leading business simulation package.
  • Industry Oriented Curriculum Live Classroom Training.
  • Hands on training with Industry oriented projects & Case Studies
  • Self-paced learning on Learning Portal Access to each Student.
  • In class industry oriented 15 Mini Projects, Practice projects & Assessments.
  • Individual Capstone project
  • Placement preparation workshops
  • Mentorship with Data Science Professionals.
  • 100% placement support with Guaranteed Placement Opportunities.
  • 100% Opportunity Assured Program.


Firebird provides guaranteed placement opportunities to place in core Analytics positions at reputed organisations with a collaborative partner for students who complete this programme.

To get a call from the recruiters one must have,

  • 85% attendance in their programme.
  • Must clear all the mock interviews and assessments.





“Joining Firebird is the best decision I have ever taken in my life. We have top notch professional and industry Experts as a Professors. They Train us to make us a Leader not as an Employee. My specialized area is Analytics and I am very happy that I got placed as Business Analyst in a well reputed company called Redington India Limited, with a very good salary package.

Thanks to Firebird Institute and Placement Team”.

Ms.Bhavadharini (2018-20 Batch),
Business Analyst-Redington India Ltd.,
Firebird Ms. Bhavadharini Business Analyst-Redington India Ltd Photo

Firebird Institute has delivered the promises that they have made regarding The Curriculum, Exposure, the conceptual understanding – knowledge imparting and all those elements. We learnt everything practically through various Internship and Industry Immersion programmes and students were motivated towards student’s activity forums, NIPM and given chance to meet Corporate executives thru Leadership Connect Series focusing building Leaders and Entrepreneurs.

Firebird Institute is growing and it is continuously and developing itself in delivering the best in a market for the students. Im proud to be a Firebirdian.

Ms.Mathumathi (2018-20),
Relationship Manager-HFFC
Firebird Ms. Mathumathi Relationship Manager-HFFC Photo

The best thing about Firebird Institute is tailored curriculum and quality of teaching. It ensures that you learn the based on the Industrial Needs and the subjects which Firebird provides are upto the contemporary needs of the corporate. About the Internship, I got 4 months internship in well repurted company called CRISIL ANALYTICS and also got placed in a famous EdTech company Extramarks Education India P.Ltd., Bangalore with a good pacakage of Rs.12.40 lakhs per annum.

I got a wonderful opportunity for my good academical performances which is where I went to Skyline University, Sarjah-UAE for a week and Firebird is one of the wonderful places explore yourself and learn management and corporate skill.

Business Analyst-SPAN Technologies
Firebird Mr. Kavin.S, Business Analyst-SPAN Technologies Photo

I am proud to be part of Firebird Institute, which focuses mainly on Industry related programmes. We have given three months of internship and also additional Industry immersion programmes in a year.

I had an opportunity to do Summer Internship and positioned as Equity Research Analyst in CRISIL, a credit rating company. I also had got an opportunity to visit Skyline University, Sarjah-UAE for a week and boot camp helped us to gain international exposure.

We have a placement team which focuses not only on placement and also career development of each students. Im thankful the Firebird Institute and Placement Cell who made me placed in LIDO Learnings, Bangalore with 10 Lakhs CTC. Proud to be a Firebirdian.

Business Manager-LIDO Learning
Firebird Ms.Keerthi Business Manager-LIDO Learning Photo

Firebird is a Best place of Academic with an updated and current contemporary business as well as the Internship they provide. I did my Summer Internship with CRISIL and placed in an E-Commerce Technology company called Extramarks Education India P.Ltd, Bangalore for the salary of Rs.12.40 Lakhs per annum.

I had been given a free field trip to Sarjah-UAE for my best academic perfomance. Thanks for Firebird and I am proud to be a Firebirdian.

BDM-Extramarks, Bangalore.
Firebird N.Damodaran BDM-Extramarks, Bangalore Photo

This is Bavna, the proud Firebirdian. I have come to Firebird Institute with Tons and Tons of dreams and never thought of achieving everything. But now, I proudly say that I have achieved each and everything that is my personality level, my leadership skills and more over my career.

I have been placed in to the most reputed company called Redington India Ltd, which is the dream company of many and it is possible because of Firebird management, faculty and placement team. I Thank every one in firebird who supported me to achieve higher level.

Sales Officer – Redington India.
Firebird Ms. Bhavana Sales Officer – Redington India Photo

Thank you for such an enjoyable, insightful, inspiring and energizing session! You helped me understand things from a new perspective. It is incredible, but injust one hour I was able to see my situation from a completely new perspective, and suddenly understood the road to my ultimate goal.

Shubham Bhunia
Postgraduate Program in Data Analytics and Machine Learning

I loved the infrastructure of Imarticus Learning and its teaching methodology and easy access to recorded lectures. Even though I was from a non-technical background, they helped me understand the course at a basic level with clarity of concepts. Finally, I thank the placement team for helping me get placed in V-Mart Retail.

Akash Sharma
Postgraduate Program in Data Analytics and Machine Learning

Thank you, Imarticus, for all your support and would also like to add the placement cell team for giving us opportunities and for giving us a fantastic mentor, Dr Vinod. As a fresher, getting into the reputed firm is essential, which Imarticus has impressive guaranteed placement drives. Thank you, Brundha Ma'am for your support and guidance. This could not have been possible without you.

Amrutha Sathish
Postgraduate Program in Data Analytics and Machine Learning

The fact that a month of training can transform someone's life is hard to believe. Imarticus can help you do this. My month-long training with Imarticus on Data Analytics was an excellent learning experience. I found the training amazing, and the concepts taught were clearly explained. I am very impressed with the trainers and the placement team.

Srinidhi Mujumda
Postgraduate Program in Data Analytics and Machine Learning

Thank you so much Imarticus Learningfor your support and guidance. Thank you, Dr Vinod, Brundha ma'am and Kiran sir for your immense support and care throughout the course period. It has been a great experience at Imarticus and pursuing my Postgraduate Program in Data Analytics and Machine Learning. All thanks to Imarticus Learning and Brundha ma'am I got placed as a Data analyst with a good salary package.

Naveen Kumar
Postgraduate Program in Data Analytics and Machine Learning

Imarticus Learning is the best institute that I came across over the internet. Joining this institute is probably one of the best decisions I've made so far. The placements were as smooth as they could be. Throughout the process, we were provided with lots of opportunities and would receive updates on placements from the placements department regularly. It was notjust an empty placement promise but the real work was done too. I am so glad I chose Imarticus to kickstart my career in the analytics field.

Hermant Singh
Postgraduate Program in Data Analytics and Machine Learning

All the instructors at Imarticus Learning were really professional and good at explaining all the concepts. All of the counsellors and placement trainers were knowledgeable and eager to assist at all times. / would like to extend my thanks to Mr Akilan and Mr Kumar Sundharam sir, who were my trainers. I have just started working at TheMathCompany thanks to the placement team's efforts and support.

Postgraduate Program in Data Analytics and Machine Learning

Admission Open

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