PGDM in Business Analytics with Global MBA

PGDM/MBA PROGRAM SPECIALISATION IN BUSINESS ANALYTICS

In a ground-breaking partnership with Imarticus Learning, Firebird Institute of Research in Management introduces an exclusive PGDM/MBA program, specializing in the transformative world of Business Analytics. Imarticus Learning, a leading professional education firm, brings its exceptional expertise to the collaboration, focusing on reshaping careers in financial services, business analytics, and technology. The synergy of these two institutions, both committed to excellence and driven by technology, results in a program that not only equips professionals with specialized skills but also addresses the dynamic demands of the contemporary business landscape.

PROGRAM FOCUS AND UNIQUENESS

The Firebird Business School's PGDM/MBA program in Business Analytics stands out as a witness to the recognition of the imperative need for strategic expertise in today's job market. This meticulously curated program is designed not only to impart specific skills but also to prepare individuals for success in the ever-evolving field of Business Analytics. What sets this program apart is its industry-focused approach, courtesy of the collaboration with Imarticus Learning. This partnership ensures a holistic education, providing students with a subtle understanding of the intersection between academia and industry requirements.

Firebird Industry Ready Students Left Side Banner

LIST OF COURSES PGDM SPECIALISATION IN BUSINESS ANALYTICS

DIVERSE CAREER OPPORTUNITIES

Upon successful completion of the PGDM/MBA program in Business Analytics, graduates find themselves well-positioned for a diverse range of career opportunities spanning both core and functional areas. The program opens doors to exciting possibilities, including roles such as

LIST OF GENERAL SPECIALISATIONS

Marketing

Human Resource Management

Finance

Operations

Professional Selling and Sales Management	Consumer Behavior
Integrated Marketing Communication	Pricing Strategies
Retail Management	Marketing Analytics
Brand Management	Channel Management

Materials Management	Logistics Management
Warehouse Management	Supply Chain Management
Purchasing and Inventory Management	Project Management
Production, Planning and Control	Supply Chain Analytics

COMPREHENSIVE SPECIALIZATION OVERVIEW

The Specialization program unfolds as a comprehensive journey, covering an array of courses that amplify analytical capabilities across critical domains:

Introduction to Business Analytics: Establishing a robust foundation by investigating into the principles and applications that underpin Business Analytics.

Foundations of Data Science: Building a strong groundwork in the core principles and methodologies of data science.

Database Management: Mastering the skills required for efficient data handling and storage.

MIS (Management Information Systems): Understanding the role of information systems in organizational decision-making and strategy.

Cloud Computing & Applications: Exploring the cutting-edge technologies in cloud computing and their strategic applications in the world of business analytics.

Regression for Business Analytics: Immersing students in statistical techniques to analyze relationships between variables, a pivotal aspect of predictive modeling.

Text & Predictive Analytics: Gaining insights into advanced techniques for analyzing textual data and making predictive models.

Fundamentals of Data Mining: Exploring the foundational principles and methods of extracting patterns from large datasets.

Data Visualization for Managers: Nurturing critical managerial skills to effectively communicate complex data insights through visual representation.

Intro to Big Data Analytics: Understanding the fundamentals of big data and its role in analytics.

Project Management: Acquiring essential project management skills crucial for steering analytics projects from planning to execution and control.

Marketing & Retail Analytics: Specialized insights into leveraging analytics for marketing and retail strategies.

Analytics for Finance: Applying analytics to financial data for strategic decision-making.

HR Analytics: Utilizing analytics to optimize human resource management.

Supply Chain Analytics: Applying analytics to enhance efficiency and effectiveness in supply chain management.

SPECIALISATION IN BUSINESS ANALYTICS PROGRAMME HIGHLIGHTS

Career Advancement Initiatives

Placement Support
100% Opportunity Assured Program
Guaranteed Placement Opportunities
Mentorship with Data Science Professionals
Placement Preparation Workshops

Academic Resources and Support

Library Database on the LMS Platform
Industry-Oriented Curriculum and Live Classroom Training
Hands-on Training with Industry-Oriented Projects & Case Studies
In-Class Industry-Oriented 15 Mini Projects, Practice Projects & Assessments

Practical Learning and Skill Development

Hands-On Training on Respective Tools and Technologies
Individual Capstone Project
Case-Study Based Teaching to Strengthen Analytical and Decision-Making Skills
Unique Industry Interaction Opportunity for Students

Faculty and Instruction Quality

Programme Delivered by Faculty from Industry Experts Across India

Exclusive Student-Expert Interaction

Unique Offering: Student Interaction with Industry Experts for Benefitting from Real-World Experience

Overall Programme Outcomes

PGDM – Approved by AICTE, Ministry of HRD, Govt of India
MBA – Multimedia University, Malaysia
PGP – From Academic partners for Industry integrated specializations
Industry ready Curriculum
Case Study Based Learning
Daily Internship during 2 years of Study period – 4 to 5 Hours
2 Months full time Summer Internship
1 Month International Exposure [Academic, Research, Industry and Tourism
Excellent Placement Opportunities from Top Companies
Highest CTC 13.98 LPA | Average CTC 6LPA| 100% Placement Opportunities
International Placement opportunities
In House Entrepreneurial Ventures
International Mentorship
Scholarships up to 1.20 Lakhs
Cost of Food and Accommodation for 2 Years is sponsored by our parent organization

PGDM BUSINESS ANALYTICS UNIQUE VALUES

Strategic Integration of Management and Analytics

Integrated View of Management and Analytics
Understand the Emergence of Analytics as a Competitive Strategy

Cultivating an Analytics Mindset:

Acquire Analytics Mindset to Generate Innovative Solutions
Learn Storytelling Using Data and Effective Communication Through Analytics

Interactive Learning Opportunities:

LIVE Interactions with Business Leaders & Analytics Experts
Focus on Problem Solving and Decision Making Using Analytics Across Various Functional Areas of Management in Different Domains
Learn to Solve Problems from Different Industries

Comprehensive Skill Development:

Learn Various Tools and Techniques in Analytics with Business Applications.
Understand Various Elements of Analytics: Business Context, Technology, and Data Science.

Career Guidance and Support:

Career Guidance and Support Through Leading Recruitment Partners

PGDM GENERAL SPECIALISATIONS

Human Resources

Marketing

Finance

Operations with SCM

PGDM INDUSTRY INTEGRATED SPECIALISATIONS

General Management

Fintech

Digital Marketing

Logistics and supply chain management

VIDEO TESTIMONIALS

TESTIMONIALS

Thank you for such an enjoyable, insightful, inspiring and energizing session! You helped me understand things from a new perspective. It is incredible, but injust one hour I was able to see my situation from a completely new perspective, and suddenly understood the road to my ultimate goal.